Post-Event Survey
AlumnIQ has an integrated post-event survey function. Very, very little configuration is needed so that you don’t have to spend a ton of time to get a ton of useful feedback.
But with a very small bit of forethought you can create durable, reusable questions that can be selectively folded in to surveys for consistent longitudinal reporting.
Which REQUIRED questions are asked?
- Based on your recent experience, how likely are you to recommend a similar event to a friend or fellow alum?
- What are the most important reasons for your response to the previous question?
The first is the NPS (Net Promoter Score) standard question. We ask it of each adult attendee, and capture a rating from 0-10.
The second question allows us to capture narrative feedback on the NPS question, if the attendee chooses to provide it.
Which OPTIONAL questions are asked?
Only those that are:
- Configured by you under Post-event Survey Library
- Configured as Active
- Mapped to/included in that event’s survey specifically
- Applicable to the participant
Post-event Survey Library
Found under Events > Post-event Survey Library (required role: ems:npssettings:read to view, :write to add/edit)
Questions are created and managed here.
Available question types include:
- single line response
- multi-line response
- dropdown (compact display)
- radio (sprawling display)
Applicability rules are tied to the question directly for consistency. The applicability rules are exactly the same as those available for fees:
- party role type
- relationship to institution
- member status
- relationship to primary
- class year range
Who is surveyed?
- adults
- not marked to be excluded from the survey
- marked as checked in for the event
- who have not yet taken the survey
The survey invitation is sent to anyone in the above audience who has an email address on their registration record. This is included with a request to forward on to any other adult participants who did not provide/share an email at the time of registration.
How To Send
- Host an Event
- Check in all adults (remember we only survey those who attended!)
- Go to Events > Reports, find the event
- Look in the left most reporting column for “NPS Post-Event Survey” (note: you need to have the role ems:reports:npsstart to initiate or alter a survey)
- Fill out the form, specifying an intro as well as the date of first send and (if desired) second send. This is also where you check off the additional OPTIONAL questions from the post-event survey library to include.
- AlumnIQ sends NPS surveys once per day around noon (local time)
Revisit this same report link to revise send/resend dates as well as the message if necessary. You can also cancel the send/resend if needed - look for the big red button.
Reporting
Response data is visible:
- on the Events > Reports screen (aggregate score) on the list of current events
- on the event reports screen for an event in the Sankey diagram (count of respondents)
- on the event reports screen for an event as aggregate, detractors, passives, and promoters
- in the event registrants report per respondent
- in the event registrants export (check the box for “NPS and survey response content”) (aggregate, subjective, and OPTIONAL question response data)
Use it! It’s super easy, simple, fast, effective, and best of all consistent so you can quickly eyeball relative satisfaction across your events.
Integration
For Salesforce customers, we automatically push:
- Event: NPS calculated, promoters, passives, and detractors
- Participant: NPS score, NPS narrative
The optional response data payload is pending addition.